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Lesson 65---BUSINESS VOCABULARY MARKETING TEST 6
Lesson 65: BUSINESS VOCABULARY MARKETING TEST 6
Vocabulary
1.  Brand awareness is the tendency to buy the same named product.
  
2.  Carriage paid means that the person receiving them will pay for the cost of sending them.
  
3.  A cash box is a machine in a shop or other business that records sales and into which money is put.
  
4.  A long store is one of a group of shops which belong to a single company and sells similar goods.
  
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5.  Confusion selling is selling in a way that makes it very difficult to decide which products are cheapest.
  
6.  A up payment is an amount of money which is only part of the total cost.
  
7.  A loss winner is an article that is sold cheaply in order to attract the public and make them buy other things.
  
8.  A nice market is a small area of trade within the economy involving specialised products.
  
9.  A pawn store is where you get some money for a possession which you get back if you return the money.
  
10.  If a market is buyer-sensitive, buyers look for the best deal they can get, comparing prices.
  
11.  The shelf living of a product is the length of time it can be kept in a shop before it becomes too old to be sold.
  
12.  If someone uses weak sell, they try to sell something by being gently persuasive.
  
13.  A white elephant is a person or organisation that saves a company by putting money into it or by buying it.
  
14.  Window shopping is the skill of decorating shop windows and arranging goods in them.
  
15.  A unique buyer's point is a feature of a product which will persuade people to buy it.
  
16.  A buyer's market is a market where there are more buyers than suppliers.
  
17.  A market winner is a company that sells more of a particular product than others.
  
18.  A market guru is someone who has specialist knowledge of a specific market.
  
19.  The marketing fix is the combination of selling factors that a company can influence such as price and place.
  
20.  The selling price is the price of a product that most companies charge in a free market.

idioms/vocabulary

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