Scott:               Hello, Dave?

Dave:               Yes.  Hey, Scott here.  Hey, thanks for letting me take a break.  But….

Scott:               No problem.  But, anyways, Dave, let me move onto my next question for the sake of time.  

You know, I know how it is running a business at home.  Um, what would be some of the methods, you know, that you would recommend?  

Back at our first question you were talking about a list that World Wide List.com and you were talking about strictly Internet biz and eBay.  And, just before…did you have anything else that you wanted to add to that?  

Dave:               Well, just that I think that there is a lot of mis-information on the Internet these days.  I know there is a couple of people that have raised this issue.  And I think that it’s an important issue to raise.  

There’s a lot of people who are making good money on the Internet.  There’s a few people who are making absolutely great money on the Internet and they are making $10,000+ a month.  

There are some people who unfortunately, who are writing about making money on the Internet when they really haven’t gotten to first base yet.  

And, you know, they think that the easiest way to make money is to write about making money on the Internet.  

And, although, some people may be interested in their ideas, I think you have to be really careful as far as someone who is investigating business opportunities on the Internet that you are getting information that is tested, for one.  

And, also, you want to get information from somebody who is actually making money on the Internet, or at least a living, even if they’re not making, you know, tons and tons of it but not a millionaire yet.  


But at least, they have the experience of making money on the Internet.  Because what happens is you buy an ebook or you go to somebody’s website and they say, “This is an easy way to make money.”  

Scott:               Um – .

Dave:               But, they’d never actually done it.

Scott:               Right, I see what you’re saying…

Dave:               And, you end up spinning your wheels in doing things that side track you from the real task of making money in your business on a day-to-day business.

I was grounded in some pretty fundamental business practices and that includes prioritizing your work schedule, being very careful of your time, and following business practices when I was younger.  

And, this followed me through to the Internet and I think that it served me well.

Scott:               Um .

Dave:               I think there is a lot of people who say, “Oh the Internet is wide open and it’s a great business opportunity,” but you have to kind of separate people who give you ideas, as opposed to people who are actually practicing Internet business having an actual business running and are making money in it on a day-to-day basis.            

Scott:               Dave, something just came to my mind, and I’m sure a lot of other people are kind of in the same position hearing this is all great information, but I’m not too savvy in developing a product of my own.  

You know… What if I don’t have a product?  How and where do I get products at?  How can I market?

Dave:               Well, you know what?  That’s not really a problem, you know.  When I first started out, 90% of my income was selling my own products: ebooks, special reports, PC videos that I had developed myself.  

Scott:               Uh-hu.

Dave:               Then I found an easier way to make money.  An easier way to make money is to sell other people’s products through an affiliate programs.  

An affiliate program is simply an arrangement that you have with someone that has already developed a product, like an ebook or a PC video or some software and in exchange for promoting it, they’re willing to pay you a certain percentage in commission.  

And, my favorite place to find new products, services, and software to promote to my subscriber base is through ClickBank.  

I think that Click Bank is absolutely a terrific market place for all kinds of digital products.  And, I would say that right now about 50% of my monthly income comes from Click Bank alone.  

They have a wide variety of products in all kinds of categories.  And the commissions, you know, you just can’t beat them.  

They are 50% up to 75% on some products.  

Now, when you’re making….you know, if you’re….If you have a product that you are promoting at $50 and you are getting 50% commission, you know that is a $25 commission per person to purchase.  

Um, I don’t know if you got my list, the ezine that I sent out today.  It was promoting a particular program that is listed through Click Bank.  The commissions’ structure was 60% on a sale of a $97 product.

Scott:               Really!

Dave:               And, within the first….I just sent it out about 2 ½ hours ago, and in that 2 ½ hours, I’ve already made $300.  

It’s not huge money… but that’s from only one product, I mean if you have 10,000 product to sell in the ClickBank marketplace and you’re promoting only a handful of them at a time you’re talking about being able to make $1,000 a week at a minimum if you follow this system.

Scott:               Sweet!

Dave:               Just in the promotion of that one program.  

Here’s something that is missing in a lot of ebooks.  

When you go to the Click Bank Marketplace and when you are trying to find a product that your subscriber list is going to want, and this is critical.  

You have to know your list!  You have to know what they want!  When you go out and try to find it, it takes a lot of time to do that.  

You have to go out either on search engines or you have to go through Click Bank and try to find products not only that are good and reliable, but that you think that your subscribers are going to want.  

I spend a lot of time on Click Bank, going back, you know….  Click Bank ranks each one of their products by how popular they are on by how many they are selling.  

And, that’s one way to find a “hot selling” product is to statistically take a look at the #1, #2, and #3 products that they have listed in each category.

Scott:               I see...

Dave:               You know, they are going to sell.  The approach that I take is somewhat different and it’s worked really well for me.  I go back…rather than taking the #1, #2, #3 product, I go back to page #24 or #25 at the very end of the list and I start working my way forward.  

And I find the product that no one else has found yet, the product that nobody else is promoting.  

The products that are brand new.  And, I have less competition that way, because nobody else knows about them yet.  

I mean, the popular products #1, # 2, & #3 on the list are “hot sellers,” because everybody knows about them already and they’ve already bought it.  

Scott:               Uh, uh...

Dave:               Yet, I’ve found over time that if I promote those products yeah, I do make some sales, but I don’t make large enough numbers of sales and profits to make it profitable for me over a long term promoting those very popular products.  

Scott:               Uh, uh...

Dave:               My niche is finding the product that nobody else is promoting.

Scott:               Okay, I see.  Now, Dave, you said that you go back and you kind of backtrack and you come up from the bottom.  

And, I’ve been into Click Bank before.  How do you know if something, how do you know if it’s a new product?  Is there a date or something that tells you when it was submitted?  Or….

Dave:               Well, no, that’s a problem with Click Bank.  They don’t tell you when it’s first listed.  They don’t tell you that this is a brand new product.  But the reason, the way that I can tell it’s a brand new product:

#1.  It’s way in the back of the list.  I mean it’s either a terrible product or it’s brand new.  And when you start clicking on some of those links back on page 24 or 25 at the very end of the category that you are searching at, you’ll start to see that some of those products sales pages are absolutely horrible.  

I mean, the people that put those pages up don’t know what they are doing, and that’s why their sales are so bad.  

And the ones that are brand new are going to “pop” right out at you, because when you click on that link and you go to their webpage, you are going to see the hot dynamic headline, you are going to see a great sales copy.  

And, if you get drawn into the copy yourself, you know, then you know that that’s going to be a “hot product” and because it’s way back in the list right now that means they must have just listed it you know, otherwise it would have been at the front of the list.  

Scott:               Yeah.  So, that’s how they rank their products by how far up and down they are on the list in numerical order.


Dave:               Yeah.  They rank their product by sales.  Okay, so the ones that are selling a lot right now are going to be number one, number two, number three, so forth on down the list.

Scott:               Boy, that’s a niche all in and of itself.


Dave:               It is.  So, you go back to page 24, you find a great website with what looks like a fantastic product, you gotta think to yourself, “Well, how come it’s not number one already?”  Well, the reason that it’s not number one already is because it’s brand new.  It just came out.  

Scott:               Wow.

Dave:               Not too many sales have taken place yet.  Those are the ones to promote.

Scott:               Was that kind of the way it worked out with Google Cash?  

Dave:               Exactly…, I started promoting Google Cash, it was WAY back on the list.  I think I found it on page 20. It must have just come out.  

Now, I didn’t know that, but I suspected that Google Cash was going to be a very hot product.  He had a fantastic idea.  It was a great book, because I usually buy all the books that I promote - just to check them out to make sure that they are in fact a good product, before I promote it to my list.  

And, then I, you know the website was put together.  The headline was put together.  The idea was right.  The book was great.  I said, “This is a winner.  I’ve got to promote this thing.”  

And, I sold, holy cow, I can’t even tell you, I think I sold 120 of those books in a three day period.

Scott:               Oh, man! You know, Chris Carpenter, man, he’s a great guy.  He really, he gets back on emails.  I really enjoy talking to him with email.

Dave:               Well, I started selling a lot of his books that he emailed me.

Scott:               Did he…?

Dave:               Because he saw my affiliate ID coming up on all of these sales, he goes, “Wow! Thanks a lot for promoting my book, I really appreciate it!”  I said, “No problem. You’ve got a great concept.”

Scott:               Yeah.  And it’s like number, may still be, number one in Click Bank.  And, it has been for a while.

Dave:               Yes.  See, now.  Exactly!  You are exactly right.  I went back into Click Bank when I was looking for a product to promote this morning and I noticed it was either number one or number two in one of the categories in Click Bank now.

You see, now, most people that wanted the book have probably bought it.  I mean, there are probably still a lot of people that don’t know about the book and you need to find those and promote them.  

But if I promote that again, I probably won’t make as many sales as I did when it first came out because it was brand new.  It was a brand new concept and everybody loved it.  

Scott:               Well, this is good and exciting information Dave and ….